NEW WAYS TO CONNECT
Culturally connecting the Chinese and UK markets.
HOW WE WORK
CP Concept is a communications agency with a strong focus on culturally connecting the Chinese and UK markets.
With offices in both London and Shanghai, the global teams offer a bespoke, curated approach to all clients with a 360 service including media, talent management, digital, social media, sales and events.
CP Concept work with brands at all levels from emerging talents, global brands to industry gurus. The CP Concept goal is to focus on building a strong brand narrative and presence for all clients in a new market space whilst achieving commercial success.
Our approach is to work as an extended part of our clients team, devising their integrated communications strategies and implementing them across both markets.
DIGITAL INTERPRETATION OF MITHRIDATE’S ANTHROPOCENE
December 10, 2020
Mithridate's SS21 collection entitled 'Anthropocene' was digitally brought to life in a recent shoot in Dover.
The collection focuses on the fragility, vulnerability, and beauty of our world's life forms, threatened by the Anthropocene era of unprecedented human impact on the environment and planet, represented through three key stories; ‘ Oceanic, ‘Humanity’ and ‘Wild Landscape’.
London, Guang Zhou
B.FLEURS BY SABINA CAPSULE COLLECTION
October 25, 2020
A collaborative five pieces capsule collection by Sabina Socol, inspired by Parisian vintage, consisting of soft knitwear designed for all year round.
Paris, London, Shanghai
ANTHROPOCENE: @MITHRIDATE.OFFICIAL SS21 PERFORMANCE INSTALLATION, LONDON FASHION WEEK
A multi-sensory experience within the grounds of London's iconic Serpentine Gallery, curated by artist duo Ania Catherine and Dejha Ti, showcased Mithridate SS21collection; a mix of delicate floral patterns and hand crafted embellishment details, inspired by the beauty and fragility of nature which is threatened by the effects of humanity.
London, Guang Zhou
A-D-JUST 'NEWS' COLLECTION LAUNCH
May 1, 2020
Stacey Huang’s fashion jewellery brand uses digital technology as a second nature.
OSMAN L'OFFICIEL CHINA FEATURE
June 20, 2020
Past & Present